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Maine Center for Entrepreneurs Launches New “MarketShare Accel” Service and Hires Food Industry Specialist 

PORTLAND, MAINE June 26, 2019.  The Maine Center for Entrepreneurs (MCE) is pleased to announce the launch of the MarketShare Accel program. The initiative was developed to help Maine’s Food and Beverage companies grow by using trade data and coaching to expand sales beyond the state of Maine. The initiative was developed with founding partner FocusMaine, and lead sponsor Pierce Atwood LLP.

MarketShare Accel is a membership-based program designed for companies that are either planning to expand domestic sales or are already selling out of state but have the capacity to sell more. Through MCE’s in-house expertise, and extensive network of community mentors, companies will be coached on selling strategies and taught best practices for sourcing and analyzing targeted industry data. Relevant workshops will also be offered throughout the year.

“Pierce Atwood is proud to be a lead sponsor for MCE 's MarketShare Accel initiative given MCE’s long track record of delivering similar quality programs,” said Andrea Suter, counsel at Pierce Atwood.  “This latest program is primed to help Maine food and beverage companies achieve rapid and sustainable growth,” Andrea added “and help grow jobs and revenue in the state.”  

Kim Koehler, new program manager for MarketShare Accel, has an MBA in marketing and over 25+ years experience in Consumer Packaged Goods. Kim’s food industry credentials include ten years as a senior marketing manager at Barber Foods, Portland, where she was responsible for making data-informed decisions on where to best position their products in the U.S. market.

According to Tom Rainey, Executive Director, MCE “MarketShare Accel is a companion program to MCE Cultivator, another FocusMaine-funded initiative to provide “deep-dive” business assessments and planning to support the scale-up of Maine food producers. To date, 15 businesses have participated in the year-long accelerator program. “

Membership enrollment for MarketShare Accel is now open. For more information, please contact Kim at kkoehler@mced.biz. or visit www.mced.biz.

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About Maine Center for Entrepreneurs:

Founded in 1997, MCE is an independent non-profit organization based in Portland, Maine that helps the most promising Maine companies launch and grow through training, connections, and “hands-on” support from over one hundred volunteer advisors and business mentors.

About FocusMaine:

FocusMaine is a private-sector led initiative to accelerate the creation of quality jobs in Maine by investing in three of Maine’s most globally competitive and high-growth industries: agriculture, aquaculture, and biopharmaceuticals.